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Mar 31, 2012

Apple's App Store Revenue Still Leading, but Amazon Appstore Close Behind

Flurry's latest round of analytics -- which measured revenue of 11 million daily active users from mid-January through the end of February 2012 -- shows Amazon's Appstore pulling in a shocking amount of revenue given the short life that it has lived. Apple's strength in sales has been well documented, but the latest report shows that for every $1 generated in the iTunes App Store, $0.89 is being spent in the Amazon Appstore. Looking more broadly, the numbers show that just $0.23 are generated in the Google Play halls for every $1 spent in the App Store, but that's hardly a new phenomenon; the ease of sideloading (amongst other factors) has raised complaints from Android developers for years now.

Flurry's conclusion is that Google's core strength simply isn't in running a store -- something it's about to do once more with Android slates -- while both Apple and Amazon excel in doing just that. Curiously, Windows Phone and BlackBerry were left off of this report, hoping to see those cats thrown in the next 'go round. After all, RIM sure seems certain that its developers are making out just fine. More here.

11 comments:

Outcast said...

This is interesting stuff, Amazon really isn't far behind haha! I'm surprised that Google Play are doing so poorly though.

Jim said...

Let the competition begin! Well...Google has time to catch up, if they ever do.

Charlie said...

What isn't Amazon excelling at?? At least they're a respectable company!

R said...

Interesting stats!

Freshy said...

As they say, it's better to be first than better

Arturo said...

Interesting post my friend

HellaFunctional said...

Good read

Trolske said...

I'm very surpised that Amazone's sales are so close to Apple.

That Random Guy said...

People are realizing that Amazon products are a better buy, which is helping them catch up.

Tenment Funster said...

I'm waiting for Apple to be dethroned. It will be the first step of a slow fall of this company, I don't think they will do something important after death of Jobs.

Anonymous said...

It isn't surprising. Amazon has the old customers, who bought (and buy now) their books.