This Portable Bluetooth Speaker Is Different Because It Looks Weird and You Can’t Break it

The world is seething with a billion cheap, portable Bluetooth speakers. To differentiate itself from the pack, Boom Movement has created this thing. It's called the Urchin, and the silicone cloaked beast looks as bizarre as its name implies. It's also certified shock and water-resistant.

The Urchin will cost $150 when it's available at the beginning of February. Additional colorful silicone covers will be available for 20 bucks a pop, if dressing up consumer electronics is your thing.

Boom Movement's audio and design pedigree is impressive: It's an offshoot of the same company that owns undeniably legit Polk Audio. The Urchin is supposedly designed to maximize the full-range potential of its pair of dinky speakers with minimum distortion.

But even if The Urchin sounds better than the competition, you have to wonder if that's going to be enough to help it stand out from the other $150 Bluetooth numbers out there. If not, maybe people will find it while searching for an odd, indestructible fashion statement. More here.