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Jan 9, 2012

The New Canon ELPH: Tiny and Cheap Just Got Faster

The ELPH 520 HS has a 10.1-megapixel CMOS sensor, and a 12x optical zoom lens packed into a skinny package. Those specs aren't anything mind-blowing for a $300 point-and-shoot camera, though. What's really exciting about this camera is that it's powered by Canon's new Digic 5 processor, which improves the camera's low-light performance and auto-white balance—all in addition to making the camera a generally faster, more responsive package. A scaled back Canon PowerShot ELPH 110 HS Digital Camera features 5X optical zoom, and 16-megapixel sensor. Both cameras shoot 1080p video.

Both units feature new additions to Canon's Smart AUTO, which detects 58 different types of scenes. The tech has a new parent-friendly face ID feature, which prioritizes between different people in the scene based on whether they are babies, children, or adults. When the feature is on, the camera will adjust to focus on and properly expose the youngest person in the scene.

The 500 HS will be available in March for $300, the 110 HS will be available in February for $250.

10 comments:

YeamieWaffles said...

That's amazing. I'm not sure how tiny I'd like my camera to be however, I mean I'd want to still be able to find it easily if that makes sense? Haha!

Roman said...

Seems OK..
Almost all of photos on my blog are taken with my Samsung ES28 camera.. It cost me around 50 EUR (around 60 dollars) only.. I may switch to Canon pretty soon, need a better camera

MRanthrope said...

Im a loyal Canon camera guy bt the last one I purchased has given my nothing but problems =/

NayNaySIXX said...

Looks alright :)

Vulcan Raven said...

great cost-benefit, huh

The Piggie said...

I use Canon all the time and I'm glad they're giving the new Nikon's something to look at! Also the Digic 5 is great.

Kilsr said...

I am wattering at the mouth for this, I need this!

R said...

Sounds amazing!

BragonDorn said...

What a brilliant piece of technology! If I didn't just buy myself a new 3d camcorder I would get one :)

Lord Phrozen said...

300 Dollars!!? Oh, boy. Good things doesn't come cheap.