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Jul 22, 2011

Android's UK Market Share Explodes as Apple Overtakes Symbian

Look at the chart above and you'll see two things happening. First, Apple has overtaken Symbian to become the top smartphone platform in the UK (with a 27 percent market share). And secondly, Android has grown 634 percent year-over-year to shoot into second place, with less than half a percentage point keeping it from the top spot (other reports already place it ahead). 

As you might expect, much of that growth isn't coming from folks switching from one smartphone to the other, but from new smartphone users -- Comscore found that 42 percent of all mobile users in the UK used a smartphone in May of this year, compared to just 27 percent a year ago. Of course, that also means that 58 percent of UK cellphone users are still potential smartphone users (to say nothing of those that still don't have a cellphone at all), so there's certainly still plenty up for grabs for all involved.




5 comments:

Diego Sousa said...

interesting stuff! nice post!

Mark said...

Go Android go!

Desk said...

Hmmm, interesting.

Screaming Hawk said...

Not even suprised. I don't know why anyone would want a Windows phone anyway. Symbian = Windows phone

SoreLosersGaming said...

Android was always going to take off quickly with the amount of handsets available with it on. Apple sticking to only one new phone release at a time seems to be working pretty well, though.