Pentax reveals Optio WG-1 and WG-1 GPS rugged cameras, limited edition K-5 DSLR

Who woulda thunk it? Half a year ago, finding a conventional point-and-shoot with integrated GPS was a chore, but these days, it's growing tougher and tougher to find one without it. Pentax is joining thegeotagging frenzy this evening with its Optio WG-1 GPS, a rugged 14 megapixel shooter that's waterproof up to 33 feet, shockproof in nature and engineered with a "crushproof" body that can withstand weight force of up to 220 pounds (but not another Black Eyed Peas halftime show).

 You'll also get integrated face detection technology, the ability to snap in sub-freezing temperatures, a 5x optical zoom lens and a 2.7-inch rear LCD. There's also a 720p movie mode, HDMI output, IR control compatibility and support for Eye-Fi's wireless SD card. It'll ship this April in black or yellow-green for $399.95, and if you're uncomfortable remembering where you took each and every photograph, the GPS-less Optio WG-1 will also be available (in black or purple) for $50 less.